Overcoming the Barriers to Servitization

  • Location: GoToWebinar

Around the world, organizations that once sold products are looking to “as a service” business models as a way to future-proof themselves. It all begins with a focus on customer outcomes, rather than products or services. Competitiveness is no longer about offering cheaper, faster or better products, but about disrupting the market by transforming into an organization that’s agile, customer-centric and ultimately focused on delivering a superior experience. However, this represents a profound change in mindset and behavior.

Led by Field Service Evangelist Sarah Nicastro of Future of Field Service, this webinar looks at the typical challenges on the journey to Servitization and will use examples of leading organizations across the world to show how these can be overcome.

This webinar will address:

New commercial models
How do we price contracts? How this will affect revenues and profitability? How do we reflect value?

Organizational issues
What areas will be disrupted? How do we measure success? How do we attract and retain talent?

Changing customer relationships
What is the impact on customer perception? How do you transition to a strategic partner?

Steps to Servitization
What technologies are required? How do you deliver predictive service? Are you and your products ready?

Sarah Nicastro
Field Service Evangelist

Sarah brings to IFS over a decade of experience covering the trends, technologies and business drivers that most impact end users of field service solutions from her tenure as Editor-in-Chief at Field Technologies Online. During her time at FTO, Sarah’s mission has been to help field service customers tell their stories. In her new role, Sarah will apply her expertise to translate how IFS solutions can address the challenges and pain points of savvy field service companies.

Mark Brewer
Service Management Industry Director

Mark Brewer is the Global Industry Director for Service Management at IFS. Mark is a recognized thought leader in the industry and has been helping organizations drive business transformation for over 20 years. He has worked for some of the largest service organizations including Coca-Cola, Dell, GE Healthcare and ThyssenKrupp. In March 2017, Mark was named one of the most influential people in field service by Field Service News.